Description[3], 194 p. Contents: Session I: The Publishers State Their Case ... and the Printers Respond; Session II: How to Do it Better: Operating Techniques that Increase Productivity; Session III: The Battle fo the Finishing Philosophies; Session IV: Mailing and Finishing; Session V: The Hard Cover Book: Its Fate in the 80s; Session VI: Equipment Update; Session VII: How to Keep Your Machines Running More Minutes Out of the Hour; Session VIII: Challenges to Equipment Suppliers and Graphic Arts Dealers